Men’s health has evolved rapidly in the last decade, bringing men’s sexual, physical, endocrine, and mental issues to the forefront. Several factors influence the choice of treatment and providing effective health care often requires a multi-disciplinary approach to treatment. Forecasting demand in these therapy areas not only requires a comprehensive forecast methodology, but also a deep understanding of patient and physician preference. Viscadia puts our deep therapeutic expertise and decades of forecasting experience for products with complex patient journeys to work for you — helping you achieve greater confidence and clarity in your forecasts.